Development of China's vending machine industry
Vending machines are high-tech products developed in Japan and Europe and the United States in the 1970s. As “off-duty” salesmen, this retail method has appeared in 65 countries and regions around the world.Vending machines can be seen everywhere in the bustling areas of many cities in my country.
Convenience for the people: There are many types of ”micro-selling shops“. The goods sold in ”micro-selling shops" have developed from coffee, cigarettes, and alcohol to some daily necessities. Even rice, stamps, postcards, batteries, etc. can be sold automatically.Now, vending machines have entered public places such as schools, factories, hospitals, game halls, mahjong halls, theaters, etc. except on the side of the road.According to statistics, as the world's vending machine market, Japan has 5.6 million units, and there are more than 6,000 kinds of goods sold through vending machines, with an annual turnover of 7 trillion 112.2 billion yen.Every year, the sales of beverages alone are equivalent to 159.3 billion yuan. According to the population, every 23 people have 1 vending machine, and the average consumption of each person in the vending machine is 56,000 yen.
Vending machines are no stranger in China.In 1999, it began to enter the Chinese market.Nowadays, vending machines are not difficult to find in railway stations, airports, subways, shopping malls, and other places with large passenger traffic.As long as customers insert 5 yuan or 10 yuan banknotes or coins, they can also easily buy small commodities such as beverages through WeChat, Alipay, Unionpay flash payment, etc.As a convenient and avant-garde retail method, vending machines are sought after by young people who like to chase fashion. Profit: It's not just the source of revenue for vending machines. It mainly includes three parts: sales revenue, advertising revenue, and material channel fee revenue.Advertising revenue refers to the revenue obtained by operators from external advertising contracted by the operator, while the material channel fee is like the entry fee charged by the supermarket to the supplier.According to data, if all advertising revenue and material channel fee income are calculated, the annual operating profit of a 21-channel vending machine can reach about 15,000 yuan. An operator of a vending machine in Shanghai, due to the characteristics of its selection and operation, relied on only three vending machines, with an average monthly turnover of 75,000 yuan and a gross profit of 36%. As a kind of rapid investment equipment with a high rate of return and easy maintenance, vending machines have enabled more and more people with development ambitions to taste the sweetness of being a boss and quickly accumulate capital. In foreign countries, Hong Kong and some parts of the country, many people regard vending machines as a second occupation, which does not affect their work, but can steadily increase their income and get more in one fell swoop.Abroad, there was a middle school student who saved the pocket money his parents usually gave him to buy two vending machines. By the time he graduated from college, he was already the owner of a network of more than 30 vending machines. . For those employees, salespersons and laid-off personnel whose unit benefits are not good, vending machines are also one of the options. Stable and reliable benefits can be seen and touched from now to the future.Some discerning people have taken a step forward and quietly earned a lot of advertising fees and zero difference fees.